A venture capital firm, Maveron, co-founded by Starbucks' chief, Howard Schultz buys a stake in the chain for $27.5 MM. Expansion is planned.
Pinkberry hopes to grow its retail footprint beyond its 28 stores in Southern California and 5 in New York, with funding and expertise from Seattle-based venture-capital firm Maveron.
I must say I didn't like Pinkberry when I first tried it, but now like it and have it occasionally. I am not an addict. It's a little pricey. 1 medium with 2 toppings was $5.36 including tax.